Promo Victory is 100% Minority Woman-Owned. WBENC & NMSDC-Certified. The company was founded by Vicki Lam, CAS on October 3, 2008 during the peak of the recession. She has single-handedly grew the company from zero clients to almost 600 clients nationwide. Vicki has 27 years of experience in Marketing and Advertising. She earned her bachelor's degree in Marketing Management from Goldey-Beacom College and is a Certified Advertising Specialist; only 5% in the promotional industry hold this highly recognized credential. Vicki is a self-taught graphic designer and an avid networker. She won the 'Top Female Networker' Award in 2011. She volunteers her time to the business community by teaching free marketing workshops at many non-profits to help businesses sustain and grow. In 2023, Vicki won the 'Trusted Advisor' Award for her positive impact and mentorship to business owners. Vicki received the 2025 WBE Star Award from WBENC for embodying the spirit of “ACCELERATE” – having pushed progress, growth, and advancement for themselves, their businesses, and their communities.
Vicki is brand-focused, strategy-focused and customer-focused. So customer-focused that she works with all clients to ensure they get the best experience and the best expertise.